Home/Blog/Customer loyalty
Customer loyalty

Loyalty programmes for shops and restaurants: how they work

A loyal customer returns more often and recommends you more. A good loyalty programme stays simple for customers and for you.

Syed Muheeb, founder of the digital agency aliphbay in Lahore
Syed MuheebFounder of aliphbay
October 24, 20262 min read

The most common formats

  • Stamp cards: the tenth coffee is free
  • Points: each purchase earns points that can be redeemed
  • Tiers: the more customers buy, the better the benefits
  • Personal offers: birthdays or a welcome-back reward

Why link loyalty to the till

When the till records purchases automatically, customers do nothing extra and you can track results. No more lost cards or forgotten stamps.

A project for the Lahore team?Describe it in two minutes. We reply in English or French.

Get an estimate

Keep it simple for customers

A clear, easy and reachable reward beats a complicated system. Customers should understand it in ten seconds.

Collect data with consent

Ask permission before using a phone number or email and explain what it will be used for.

Measure the effect

Track active customers, return frequency and average basket before and after launch.

Read next

Ready to move your project forward?

French creativity, Pakistani talent. Tell us about your project.

Start a project
Appelez-nous · Call us

Une question sur votre projet ? Parlez à l’équipe aliphbay (Lahore – Paris), en français ou en anglais.

Écrivez-nous · Message us

Envoyez-nous un message sur WhatsApp, on vous répond rapidement.

Réponse en français ou en anglais : rapide